Different types of shopping malls and different subdivisions of shopping malls have different specific requirements for lighting effects, so the focus of their lighting design is also different.
At present, the main lamps and light sources used in the environmental lighting of shopping malls include the downlights of compact energy-saving lamps and T5/T8 fluorescent lamp brackets, grille lamps and gold halide lamps. Is the opportunity for LED to enter the basic lighting of shopping malls as a new generation of light sources appropriate? Experts generally believe that commercial lighting is the first LED to enter the general lighting application field, improving luminous flux, reliability and cost performance is the key to its rapid intervention. Shopping mall lighting can be further refined according to different occasions, and the requirements for lighting of different goods are also different.
1 Fruits, vegetables and flowers
Fresh produce and flowers have the brightest colors, pure white lighting effect can most directly reflect the verdant green and fragrant sweet red. Red, yellow and other dark fruits and vegetables with about 3300K warm light, green and other light vegetables generally use 4500K-5500K cold white light, color rendering should be more than 80. LED has a wide color temperature range, which can restore the most beautiful and vivid color of the item, increase the desire of customers to buy, and strengthen the circulation and preservation of goods.
2 Meat and poultry
Fresh, high-quality meat and poultry products must look clean and hygienic, and the subtle pink color makes beef and mutton look fresher. Balanced lighting with warmer tones can make meat and poultry foods look fresh and inviting. LED light source with low color temperature and more red spectral components can not only increase the color effect of meat, but also have less infrared heat radiation, which is conducive to achieving longer storage and corrosion protection.
3 Marine food
Fresh quality fish and Marine products should be different from other areas of cool tone lighting. The cold white lighting effect is easy to remind consumers of clear water, and can make seafood look fresh from the sea. LED light source with high color temperature and more blue spectral components can not only increase the color rendering effect, but also reduce the infrared heat radiation, which is conducive to achieving longer storage and corrosion protection.
4 Bake and fry foods
The warm lighting makes the yellow baked goods look more delicious and attractive, giving people a feeling of fresh oven. Entering the baked goods section, consumers will find that the light here turns a pale yellow amber. The soft light yellow lighting effect makes people feel the unique warm feeling and attractive fragrance of cooking pastry. The use of the same soft, warm lighting equipment on the shelves can further improve the overall visual effect.
5 Jewelry category
Jewelry belongs to luxury goods, the price is generally more expensive, so ensure that the bright counter eye-catching, harmonious indoor light, clearly present the correct color of the pearl, show the meticulous process and true color of the jewelry, attract customers' eyes, emit the most attractive light, attract customers to buy.
When choosing lighting for a jewelry store, key factors to consider include color temperature, lighting level, flicker, infrared and ultraviolet rays. According to relevant data, jewelry can show the best appearance under the light irradiation of 3300K-7000K color temperature. Different jewelry requirements are different, such as gold jewelry, emerald and diamond lighting requirements are very different. At present, LED has become the new favorite of jewelry lighting because of its wide color temperature range, small heat, almost ultraviolet and infrared.
6 Clothing products
There are many varieties of clothing and many ways of display, and the natural and warm light effects are the best. Generally, downlights and various adjustable Angle spotlights are used to do key lighting. The light source is mostly tungsten halide lamp and gold halide lamp, which requires high color rendering. However, tungsten halide lamps and gold halide lamps have the characteristics of large heat, and the use of high color rendering LED spotlights and LED downlights can effectively solve these problems.
If the technology of color temperature adjustment is applied to the clothing display lighting, it can create a cool shopping atmosphere in summer and warm in winter, which is of great help to the promotion of clothing products. Compared with tungsten halide lamps, gold halide lamps and fluorescent tubes, LED light sources have some outstanding advantages, such as high light efficiency and energy saving; Long life, small maintenance; Wide color temperature range, simple and flexible control, adjustable light and color; LED is not mercury, almost no infrared ultraviolet, green and environmental protection.
